Pureology Pure Volume / Shampoo - 8.5 oz fsfeatures Pure Volume delivers long lasting volume by addressing the specific challenges of fine, colour treated hair: CLEANSES AND REDUCES WEIGHT WITH DELICATE PURIFIERS Removes oil buildup at the roots and other impurities that can weigh hair down Gently cleanses while providing maximum respect for fine, weakened hair fibers THICKENS HAIR FROM ROOT TO ENDS WITH FLEXIBLE VOLUMIZERS Lifts the roots and thickens each strand Locks in conditioning agents

What it is:

Paraben Free Formula

lived-in looks

Shields hair against heat damage

It's formulated with micro color molecules for super fade resistant colors

This 911 Emergency Pack reconstructor quickly gives shine

Experience ultra-smooth

yellow tones

to release massive body for sky high volume

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offers anti fade protection

- Defends against humidity to keep your hair manageable and smooth